Nagavalli, Sudarshan Prasad, Vishal sresth, and Aakash Srivastava. “AI-Driven Product Recommendations in ECommerce: Enhancing User Engagement and Sales”. International Journal of AI, BigData, Computational and Management Studies 5, no. 2 (June 30, 2024): 38–47. Accessed November 1, 2025. https://ijaibdcms.org/index.php/ijaibdcms/article/view/141.